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Muskie Fishing -> General Discussion -> Interesting tackle acquisition
 
Message Subject: Interesting tackle acquisition
ghoti
Posted 1/28/2026 10:38 AM (#1036107)
Subject: Interesting tackle acquisition




Posts: 1293


Location: Stevens Point, Wi.
Chaos Tackle, Musky Mayhem, and Musky Innovations have been acquired by Fin Rage Tackle out of the Green Bay area.
MartinTD
Posted 1/28/2026 11:20 AM (#1036108 - in reply to #1036107)
Subject: Re: Interesting tackle acquisition




Posts: 1156


I'll say I was shocked when I saw Chaos Tackle post it today on Facebook. I want to be excited about it but I'm fearful it is not a great thing for the industry. Changes are inevitable and only time will tell...
Solitario Lupo
Posted 1/28/2026 11:58 AM (#1036110 - in reply to #1036107)
Subject: Re: Interesting tackle acquisition





Location: PA Angler
Usually when this happens it’s not to good. But you never know.
Masqui-ninja
Posted 1/28/2026 12:07 PM (#1036111 - in reply to #1036107)
Subject: Re: Interesting tackle acquisition





Posts: 1287


Location: Walker, MN
I could see myself paying a little more, and buying from the smaller bait makers a little more.
MartinTD
Posted 1/28/2026 12:08 PM (#1036112 - in reply to #1036107)
Subject: Re: Interesting tackle acquisition




Posts: 1156


I just don't see how one company can possibly put the heart into each brand like the individual family-owned businesses have since inception. It's like the Bass Pro Shops of the musky industry is taking over. Must have had some big investors to outright buy the arguably 3 biggest manufacturers in musky products. Congrats to the new owner Paul Check, and it sounds like Trevor Allen (of Chaos) is staying onboard to be a player with the new company.

Edited by MartinTD 1/28/2026 12:09 PM
ToddM
Posted 1/28/2026 12:46 PM (#1036113 - in reply to #1036107)
Subject: Re: Interesting tackle acquisition





Posts: 20275


Location: oswego, il
This was the big talk at the musky show a week ago Saturday. Will be interesting to see where this all goes.
North of 8
Posted 1/28/2026 2:13 PM (#1036116 - in reply to #1036107)
Subject: Re: Interesting tackle acquisition




I don't know anything about the manufacturing process, do these lures use a lot of components that would be subject to tariffs from China? I have seen where tariffs drove consolidation in other businesses. But, it has to be a tough racket for small mom and pop shops. Manufacturing, distribution, marketing, social media, etc.
JKahler
Posted 1/28/2026 3:18 PM (#1036118 - in reply to #1036107)
Subject: Re: Interesting tackle acquisition




Posts: 1306


Location: WI
Hopefully it’s better than what Drifter has done.
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