Posts: 1764
Location: Ogden, Ut | I guess I would be one of those 'sliver share' of the market guys that would love to hide behind a small console in my tiller boat. I think innovation goes way beyond coming up w/ something new. It can also involve coming up w/ a new way to do an old thing better. Or less expensive. I know that I would be interested in a 'tiller boat' that has a small windbreak to hide behind - but NOT at $50K+. Innovation in my market share would involve bringing a modest fishing platform at a blue collar price to the dealer floor. Now, why not market a 17-18' boat that is a tiller, but has a small console that folds down into a slightly raised casting deck (like jump seats)? THAT would get me interested.
Or if they could turn a Bulldawg into a small console, or a cowgirl into a spare prop for the trolling motor....  |
